MIMCO is one of Australia’s leading premium accessories brands, for woman who value individuality, collectability and quality – and who love to dress up.
We were briefed by the Mimco team to design and implement a premium and sophisticated range of Home Fragrances and Bodycare products, for Mimco’s first venture into the Fragrance & Wellness Category.
Bespoke hand wrapped boxes, with highly specialised printing, housed customised fragrances in a blend of double wicked and single wicked Australian Made Soy Wax Candles and Aromatic Room Diffusers.
Premium blends of Australian botanical Body Washes, Lotions and Creams were formulated with the highest quality ingredients and customised fragrances, that captured the brands individuality and superior quality.
- Product Development
- Category Strategy
- Product Formulation
- Packaging Design
- Copy Writing
- Logistics Management